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rEstabfisheU I "1jfliyR?TVJ , -jim. pi iiimi 1 S I Before the Two Ytzzt j 1 1 ""m ttfFfif fPablicKYerjrDaTj Capital, 0,000 Reference, State Natl Bank, New Orleans, La. No. 928 Canal St,, New Orleans, La. No. 280 Broadway, New York. OurNewOrleansPlay Gets theMoney 0 Won About ,000 Past 22 Racing Days. YOU NEVER STRUCK A BETTER THING SINCE YOU JOINED THE HUMAN RACE THAN OUR THREE-HORSE-DAILY-WIRE! We are literally coining mcney for our three-horse per day clients at New Orleans this winter. Oar three-horse wire is getting the money and gettingit in chunks. Our policy of spending money in every possible direction with an open hand to secure the very best results for our clients is again vindicated, and we are proud of our ability to make such a glorious showing as we are enabled to do this morning. Three thousand clients ach paying us a weekly fee of 0 for our information makes our gross income 530,000 per week. Do you know, or did you over hear of a single individual plunger who had a fund of that magnitude with which to conduct a winning campaign on the turf or one that was willing to spend that amount? Allowing for our advertising bills we have a fund of over ,000 per day to draw from to spend with owners and trainers, and to employ the most skilled corps of clockers ever corralled in the history of the turf, and we spend very nearly all of it to accomplish our aims. The stockholders of tho Maxim and Gay Company are willing that the maximum profits of the corporation should be annually 1C0 per cent, on their 0,000 investment. They are not hogs. A little Arithmetic will show you that under these conditions we aro still able to spend ,800 per day for information. Think it over. Examine the results we get, as shown in the table of winnings and losings presented below, and ask yourself whether our proposition isnt the greatest thing you ever struck since you joined the human race. We were the turf sensation of 1901 at Sheepshead and Saratoga. We were the turf sensation of 19J2 at New Orleans, Brighton and Saratoga. We are already the turf sensation of 1903 at New Orleans. OUR THREE-HORSE-PER-DAY PlAY AT NEW ORLEANS. Every loser is accounted for here as well as every winner, and the showing is made of the result of a 0 daily play, divided into bets of 0 each on our three daily selections for the past twenty-two racing days at New Orleans. RESULT OF A 0 FLAT BET: Date. Horse. Bet. Fin. Won.Lost. Date. Horse. Bet. Fin. Won.Lost. Dec. 17. ..Scotch Plaid 7-5 Won 4 Dec.30...OHagen 3-1 Lost 0 Tho Lady 7-10 Won 7 If You Dare 3-1 Won 0 Tillo 11-10 Lost $ 10 Kankin 6-1 Won 60 Dec.l8...Commr Forster 8-5 Won 16 Dec. 31... Moroni 7-1 Lost 10 John Peters 6-5 Won 12 Bard of Avon 5-1 Won 50 Candareen 0-1 Third 10 Honolulu 7-2 Won 35 Doc. 19.. .Sweet Alice 1-2 Won 5 Jan. 1. ..Scorpio 7-5 Third 10 Golden Bule 7-10 Won 7 Mosketo 10-1 Won ICO Harry 9-10 Won 9 Witfo.il.. 2-1 Won 20 Dec. 20... Harry Wilson 1-3 Won 3 Jan. 2. ..Inspector Shea.... .. 3-2 Lost 10 Eliza Dillon 5Q-1 Third 10 Fake 2-1 Won 20 Cogswell 7-5 Second 10 Tioga 3-1 Won 30 Dec. 22... Old Hutch . 3-5 Won 6 Jan. 3. ..The Lady 1-1 Won 10 Sarilla 3-1 Won 30 Marcos 15-1 Won 150 Dandie Bell 6-1 Second 10 Honolulu 5-1 Won 50 Dec.23...Flocarline 1-5 Won . 2 Jan. 5. ..Judge Du Relle .....15-1 Lost 10 Vesuvia 8-1 Won 80 Peat...... 2-1 Won 30 - Sweet Alice 13-5 Second 10 Ahumada 2-1 Won 20 Dec. 21... Criterion 8-5 Lost 10 Jan. 6.. .John Coulter 10-1 Won 100 Hiram Johnson 7-1 Won 70 Andes 4-5 Won 8 Elsie L 6-5 Won 12 Glennellie 8-1 Lost 10 Dec. 25... Harry New 4-1 Lost 10 Jan. 7. ..Philo 7-10 Second 10 Andes 4-5 Second 10 Potente. .... 1-1 Second 10 De Keszke 2-1 Lost 10 Henry McDaniel 1-1 Second 10 Dec. 26... Major Mansir 8-5 Second 10 Jan. 8. ..Carl Kahler 4-5 Won 8 Boundlee 6-1 Won 60- LEtrenne 4-5 Won 8 Parilla 3-2 Won 15 Moabina 6-5 Lost 10 Dec. 27... Federal 8-5 Third 10 Jan. 9. ..Ahumada 4-1 Second 10 Athlana 7-10 Won 7 Witfnll 9-5 Third 10 Wealth 4-1 Won 40 Blue Ridge.. 8-1 Lost 10 Dec. 29.. .Whisky King 3-2 Won 15 Jan. 10.. Philo 11-5 Won 22 Potheen. 1-1 Won 10 St. Tammany 13-5 Won 26 Harry New 11-10 Second 10 Pride of Surrey 10-1 Third 10 Totals ,187 70 Net profits on 22 racing days $ 917 SOL LI CHTEN STEIN IS OUR COMMISSIONER. Since the Maxim and Gay Co. scored its first sensational success, it has been handicapped in obtaining the best results for its clients by the fact that its selections became public property before the races were on. In tho East throughout the year it has been the experience of every one that once tho horse was known to bo tipped by Maxim Gay to win a race, that horse became a mark for the bookmakers in the betting. If the norse we tipped was a natural 5 to 1 shot, bookmakers, to whom the information was just as accessible as it was to anybody else who paid the price, chalked up 2 to 1, more or less, knowing that the play was sure to come. As a result clients got the worst of it. We have provided against this at New Orleans. Our information is not on sale before the races are run, and is not even transmitted by telegraph, either in code or otherwise. Even a coda would be futile because there could be nothing to stop any bookmaker, or set of bookmakers, from subscribing for she information, obtaining the code and having the transcribed message re-telegraphod them. To enable bettors to place their money on tho horses to the very best advantage, the sarvicas of Mr. Sol. Lichtenstein, the noted eastern bookmaker, have been secured by the Maxim and Gay Co. Mr. Lich-tenstein has a national reputation as a bookmaker and is far famed as a "ring general." Ho charges 5 per cent, of the weekly profits for handling the money, and ho makes upward of 0,000 per week sure profit by the transaction. The information in the hands of Mr. Lichtenstein, to be used solely for the benefit of our clients, proves of an advantage which can hardly be overestimated. The higher the odds the larger Mr. Lichtensteins commission is. You can easily be convinced, therefore, that Mr. Lichtenstein more than endeavors to us those tactics at New Orleans which have made him famous on the eastern tracks to secure an inflated prico against those horses on which he intends to bet for us. Recently Mr. Lichtenstein has, for the" protection of our clients, been placing the money away from the track, but invariaby ho is present in the New Orleans betting ring, ana never forgets his dutyro bull the market on our selections. His tactics are his own and for obvious reasons cannot be explained here. OUR INFORMATION IS EXCLUSIVE. Nothing is communicated over the wires before the races to our subscribers. As a symbol of good faith, however, the days selections are placed in a sealed envelope, addressed to each subscriber and put in the mail at tho New Orleans General Post Office at 1 p.m. daily Wa guarantee that no horse will be played for any client, except tho name of that horse has been mailed to him in an envelope bearing the Now Orleans post mark not later than 2 p.m. of the day the races are run. After the races are run Now Orleans clients can learn at our New Orleans office tho names of tho horses Mr. Lichtenstein has been instructed to play. New York clients can learn at our New York office, and out of town clients will receive the news by telegraph, if they so order all telegrams at cost of subscriber. In addition wo undertake to place in the hands of the editor of the New Orleans Item before tho races tho selections the money will be played on, and also to advertise next morning tho names of the horses in the Now York Dailv America, which is the recognized racing authority of the east. For the security of persons to whom our fame and financial standing are unknown, and who wish to follow us at Now Orleans, the Maxim and Gay Co. refer to tho State National Bank of New Orleans and turfmen generally. 1 TERMS AND CONDITIONS: The fee for our three-horse wire is 0 weekly. Mr. Sol. Lichtensteins charges for placing your money at the track aro 5 pair cent, of the weekly winnings. Statements are mailed yon weekly with check for profits. Accounts accepted subject to withdrawal by you on telegraphic notice to that effect Official closing odds, as published in the New York Daily America, the recognized racing authority of the east, are guaranteed. Tho following are the minimum sums that aro accepted for betting For a S3 daily play on each horse. .$ 30 I For a 0 daily play on each horse 80 For a 0 daily play on each horse. 60 For a 0 daily play on each horse 3C0 For a 0 daily play on each horse. 120 For a 00 daily play on each horso 6C0 For larger sums in proportion. In addition to above sums, which are used for betting, a weeks in formation fee of 0 must accompany remittances. Remit direct to the Maxim and Gay Co., 93 Canal St Now Orleans. All accounts received by tho Maxim and Gay Co. will bo played by Mr. Sol. Lichtenstoin nr some other agent of the Maxim and Gay Co., and the Maxim and Gay Co. will mako all accountings direct to its clients. Tho Maxim and Gay Co. assumes all responsibility for the proper execution of its clifint? orders. Our friends aro cautioned against sending money through the mails without registering vT.-checks accepted unless certified. " "us.
