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g£ m, pj w 13 cl d; ci fi rj 1« a1 " of ~ ■ ° tl R S , ►- r a r ] J I c r I , , i ] b 3 , 1 , b * i b ° h ■ , b b : ■ ■ ■ b * , ■ . b * b r b b b b b ? b . b -mWEKPRESS 145 West 45th Street Bryant 9-2761 New York City NEW HANDSOMELY ILLUSTRATED 12-PAGE EDITION, "COMING WINNERS"— ALL STANDS LN IMPORTANT CITIES THROUGHOUT THE WORLD WtT PRICE, 15 CENTS ~W CONTAINS THE FAMOUS GEORGE W. LAWTON RATINGS Some of the ablest turf writers — John I. Day, Vincent Treanor, Roamer, Vernon Sanders, Clem McCarthy — are weekly contributors to its scintillating columns. In addition thereto, this publication has some of the foremost dockers of the day on its weekly payroll. ■T- BEGINNING MONDAY, MAY 30TH *W THE NEW YORK PRESS SERVICE DE LUXE A TWO-HORSE PARLAY DAILY WILL BE RESUMED BY POPULAR DEMAND AND REQUEST— AND AWAY WE GO THE NEW YORK PRESS SERVICE DE LUXE was established May 24, 1925, nearly seven years ago. It consisted, then, as now, of TWO HORSES DAILY— NEVER MORE— for six racing days, and was put out for a nominal charge. This service is fraught with tremendous possibilities. It is under the immediate supervision and direction of one of the most capable and trustworthy turf specialists and handicappers in America and is released daily after word has been received from THE NEW YORK PRESS dockers and correspondents stationed at the various race tracks. Every horse sent into this office must "rate" or figure before it is released by the turf department. No haphazard guessing; the matter of selecting "probable" winners is undertaken in a thorough, systematic, scientific, practical manner. In subscribing to the SERVICE DE LUXE you are risking your play in the hands reliable and trustworthy parties. Even then the risk or hazard of racing is very great. Unless you are a good sport, prepared to take the bitter with the sweet, our advice is to keep away from temptation. Racing is no place for a bellyacher or a cry-baby. And one of the fundamentals of the sport is to accept defeat with a smile. "GO HOME AND TELL YOUR MOTHER" that you dont belong to the full-blooded, rugged, healthy type of men that play the races, unless you can accept defeat with the same grace that you welcome victory. In the years gone by the "SERVICE DE LUXE" has had many long shot winners, including OIL QUEEN, 8.60; TIVERTON, 0.40; OUR GRIEF, 7.20; FUSINA, 6.00; MONDE, 7.20; STOP GAP, 4.00; SMOLDERING, 6.80, ETC. WILL STEER YOU FROM DISASTER SERVICE DE LUXE WILL TRY TO STEER YOU FROM THE PITFALLS THAT BESET THE AVERAGE HORSE PLAYER Beginning Monday, this week looks big and promising. At Chicago right now appears to be the happy time to get back from your old layer what he has been taking away from you in the past. Remember, the fee is daily. Telegraph your subscription now and start Monday, all business in the Turf department being strictly by telegraph. Western Union or Postal Telegraph orders made out to "SERVICE DE LUXE," THE NEW YORK PRESS 145 WEST 45TH STREET, NEW YORK CITY The following regulations, governing the Turf department of THE NEW YORK PRESS, will be adhered to religiously and anyone subscribing to the SERVICE DE LUXE, can go to sleep on what is here set forth: .FIRST: Every subscriber to the SERVICE DE LUXE will receive only two horses daily. These horses will be telegraphed before 10 oclock New York time daily. Your name will be held in strict confidence. SECOND: SERVICE DE LUXE will not deal in favorites. As a rule, you can ex-i pect horses to pay 4 to 1 or better. THIRD: Service starts immediately subscription is received in this office. You can have the horses wired to you daily, collect, or you can phone in any time after midday to BRYANT 9-2761, at your option. FOURTH: Under no circumstances will you ever receive more than the regular two-horse daily parlay. No extra specials or calling on telephone to annoy customers. We are amply paid in our service charge of daily. FIFTH: The horses that the SERVICE DE LUXE subscribers have wired to them will be the horses you see advertised the next day, win, lose or draw. No "phoney baloney" business in this office. A fair "shake," "rattle" and "roll" is what you will get here. SIXTH: Race fans subscribing to this service for the first time are respectfully re quested to make inquiry of "SERVICE DE LUXE" as to any particulars regarding their contemplated operations. As a rule it is a good plan when playing a parlay to play each horse separately as well, as misfortune or bad luck may cause one of the parlay horses to be defeated. SEVENTH: Practical and successful horsemen or trainers who are getting ready to send out a "good thing" are respectfully invited to communicate with the SERVICE DE LUXE and a fee of 00 will be paid by SERVICE DE LUXE for a winner. This department is at ali times in the open market for "good things," but the goods must be delivered. The money will be deposited in any reputable hands pending the outcome of the race. This offer is wide open to all reputable owners or trainers. EIGHTH: Remember, there are no "sure winners" in racing. Where you have the opportunity of immediate gain there is also going hand in hand with that opportunity the risk or hazard that attaches to all speculative ventures. SERVICE DE LUXE will give you real, live information, direct from the feed box, and on the day in which the "stable" is wagering. The ramifications of this service reach to some of the highest and lowest barns in the country, but any time you "play the races" do not lose sight of the fact that your principal is in jeopardy. Our suggestion is to start with modest capital and win with any kind of luck at all. This service should show you real, substantial results almost immediately. 5W — DAILY— ~VE This is a get-acquainted offer for the purpose of securing new clients for the SERV ICE DE LUXE. "The "ramifications" which made this service possible to you at this nominal charge, if disclosed to you, would cause great surprise, as some of the best known sources of information are open to this service by virtue of services rendered in the past and to be rendered in the future. "You scratch my back and I scratch yours" is our policy. Do not expect too much too quickly and, as noted above, "keep sweet" at all. times. 5WT START "LUCKY MONDAY" PB "SERVICE DE LUXE," through its dockers and correspondents, has come Into possession of two "prospective good things" both carded in the entries Monday. Taking into account the usual risk that goes with racing, both these horses should get down there in front and at a price. They have been especially prepped for the race. The stable will be down — for plenty. This service is emphatic in saying that, barring accident, subscribers should "collect." Its resumption has been especially timed with this end in view. No chance to get either of these two horses out of the "dope." They simply are not there. Both horses have been showing their trainers unusually high speed in the early morning workouts, but in their public form, in the dear old dope book, "not a chinamans chance." N A 0 FLAT PLAY AND PARLAY MIGHT WIN A HATFUL— WHATEVER YOU DO, DONT MISS THIS BIQ ILL. *" PARLAY MONDAY— REMEMBER— Z — sar- — DAILY— *WM have ive i OFFICE OPEN ALL DAY SUNDAY "WIN WITH SERVICE DE LUXE"
