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ON THE BROADWAY SCENE By Burt Bovar NEW YORK N Y May IT SHOW FOLK Sid Caesar has the longest and big st Cadilimousine you ever saw N Y 23 SC Carroll Bakers movie price for The Bros Karamazov soared to 4150000 thanx to Baby Doll I still say she sounds soundslike like Marlon Brando Milton Berle dropped 16 pounds in Vegas Clark Gable among other movie greats groans louder than ever that their old movies on TV are tak ¬ ing the edge off the boxoffice of their new newones ones Phil Silvers makes his last TV TVfilm film of this season next week Tommy TommySands Sands the boywonder singer signed for three Ed Sullivan TV shows His guarantee is 15000 A SATURDAY NIGHTEMS Jane and I were home Saturday night Gee she said Its nice being out of the crowds tonight We wondered who else was home and why So we called the Hal Marches They were out Next was Mrs Red Buttons Ti I said Whatre you doing home on Saturday night She said Im watching my hus ¬ band on the Perry Como show Gbye We asked Jack E Leonard the saitfe ques ¬ tion He sounded amazed Who goes out on Saturday night Betty Furness who can be very glamorous when shes out of the Westinghouse turned down her TV set and explained Im watching Perry Como I know this is supposed to be the goingputnight but I just didnt feel like it tonight And whats more Im sitting here watching television all by myself And Im doing needlepoint at the same time Im the domestic type I am amA A A ATHE THE TV PLUGS Personally I think Fred Astaire lost a lot of dignity and pres ¬ tige when he appeared on afternoon radio and TV shows to plug his picture Funny Face It is my own opinion that the plug ¬ ging of movies on TV can hurt them as well as it might help them The vast audience of possible ticket buyers which is reached can be a doubleedged sword We have watched film clips on TV which did not ap ¬ peal to us and have lost interest in seeing pictures which we had Intended to see be ¬ fore we got a short glimpse of them Also when Fred Astaire for example is so avail ¬ able to the public doesnt that kinda take the urgency out of rushing to the theatre to see someone you havent watched in a year or so THE AD MEN I guess they run out of things to say about their products Fr ex ¬ ample Lucky Strikes line At home or away its the best tasting cigarette you ever smoked Do they really thfnk we expect them to taste different when we leave the house LM calls itself Americas fastest growing cigarette Hmmmmm the kind I smoke get getshorter shorter Life Savers report The candy candywith with the hole still only 5c And not only that but theyre even making the hole bigger too Tareyton Cigarettes Be ¬ cause Tareytons are mild your taste stays fresh clean wideawake Ill try one of those because I just cant stand a sleepy taste Philip Morris offers no filter no foolin Sorry no sale I like the little jokes they pack in my jesterfields Salem cigarettes ad is intriguing A new idea in smoking Ysee you slip the ciga ¬ rette into your ear PENNY ARCADE At Dannys Hideaway Satiurday night Sid Caesar Jackie Cooper Jack Carson Jackie Jjeonard Milton Berle and Frankie Laine A half dozen others had just left A Satdy Evening Post groan er One thing that keeps a man from holding his own is the Bureau of Internal Revenue Judy Hollidays ex David Oppenheimer and Ellen Adler arehoney ¬ mooning in Puerto Rico
