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Turf Classic to Be Seen By 40,000,000 on TV Will Be Carried by 74 Stations; Millions More to Hear It on Radio By LEO MISHKIN Staff Correspondent An estimated audience of 40,000,000 people, the largest in history for any racing event, will witness the "Run for the Roses" this afternoon through the miracle of television. The CBS television network will put the classic on the air on 74 stations from coast to coast. The whole program, including a preliminary 15 minutes for the Red Cross, will run from 4:00 to 4:45 p. m., CDT. Additional millions of racing fans will hear the Derby described on CBS radio. Sponsor of both the radio and TV programs is the Gillette Safety Razor Corp. The race coverage marks the second successive year in which the actual running of Americas outstanding turf classic will have been broadcast exclusively over CBS-TV, with radio marking its eighteenth year of coverage. The question of costs, which for some time proved a stumbling block in the negotiations to have the Derby televised, has been settled to the satisfaction of all parties concerned. Pour cameras will be on hand to televise the race. Two will be atop the grandstand, k " one in back of the grandstand, and one in the pagoda in the infied to catch the crowd and the color of the event. Actual calling Continued on Poge Thirty Nil* Turf Classic to Be Seen By 40,000,000 on TV Will Be Carried by 74 Stations; Millions More to Hear It on Radio Continued from Page One of the Derby will be done by Bryan Field, vice-president and general manager of Delaware Park, one of the foremost experts in the field of sports writing, racing and radio and TV announcing. Field also is serving this year as chairman of the Blood Donor campaign for the Delaware chapter of the American Red Cross. This will mark the fourth year he has been doing the telecast for the Derby • two previous ones having been done on kinescope. Incidental color surrounding the Derby will be broadcast and telecast by Mel Allen, nationally known sports announcer, and Phil Sutterfield, sports announcer for station WHAS in Louisville. Allen will work directly with Field, with Sutterfield assigned to the winner "s circle for interviews with the winning jockey, trainer and owner after the race has been run. Both Allen and Sutterfield, like Field, are veteran Derby announcers. A radio "warm-up" to the Derby broadcast will be heard on CBS radio this afternoon from 2:45 to 3:00 p. m. CDT, with Sutterfield and John Derr, director of sports for CBS radio, presenting the Derby developments and interviews with various notables on hand to attend the classic in person. The 15 minute preliminary telecast for the Red Cross will have Don Hollen-beck in charge, with celebrities from the world of politics, show business and sports.
